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St John's Wood · Maida Vale · NW8 · W9
Home Swimming
Lessons in St John's Wood.
One-to-one coaching at your private pool in St John's Wood, Little Venice or Maida Vale. A neighbourhood of elegant detached homes and quiet garden pools — just minutes from Regent's Park and Lord's Cricket Ground.
We Come to You
Covering NW London
SwimFitz serves St John's Wood, Maida Vale, Little Venice, Swiss Cottage, Regent's Park, Primrose Hill and Finchley Road. The area is home to some of London's most distinguished private properties — with large gardens, indoor pools and the tranquillity that makes private coaching so effective.
A short walk from Abbey Road Studios and Lord's Cricket Ground, St John's Wood has long been a neighbourhood where people take quality seriously. We bring the same standard to their pools.
Not sure if we cover you? Enquire and we will confirm. If you have a private pool, we will almost certainly reach you. Get in touch →
The Private Advantage
Why Private Every Time
Your Pool
No Commute, No Crowds
Brian comes to you. No driving to a leisure centre, no public changing rooms, no timetables to work around. Expert coaching in your own home, on your schedule.
100% Focus
One Swimmer. Every Session.
Every minute of every lesson belongs entirely to your swimmer. No waiting, no distractions, no shared lanes. Children progress faster than they ever would in a group class.
Real Results
Measurable Progress Fast
Most clients see clear improvement within the first three to five sessions. Bespoke coaching matched to your swimmer's specific needs simply works better than any group alternative.
What We Teach
Lessons For Every Age
From 6 Months
Baby Swimming
Calm, nurturing water confidence sessions with a parent in the pool. Breathing, floating and a lifelong love of water from the very beginning.
Ages 3+
Children's Lessons
Swim England pathway delivered at your child's pace. 100% individual attention, structured progression and verbal feedback after every session.
All Abilities
Adult Lessons
Whether you never properly learned or simply want to refine your stroke — total privacy and a programme built around your specific ability and goals.
Competitive
Triathlon Coaching
Open water technique, breathing rhythm and race strategy. Structured coaching for triathletes who want a faster, more confident swim split.
Your Coach
Meet Brian FitzGerald.
Brian has been coaching swimmers in private homes across London for over 30 years. He is as comfortable working with a 6-month-old in their first pool session as he is coaching a triathlete preparing for a competition swim.
He knows St John's Wood and the surrounding area well — and knows what works in the pools here. Every lesson is bespoke, every session includes detailed verbal progress updates, and he is available between lessons for any questions.
What Clients Say
Trusted by London Families.
“Brian teaches all three of our children — ages 3, 6 and 9 — at different levels and with completely different approaches for each one. The older two have come on enormously. He has a natural gift for explaining things at the right level and never loses patience.”
“Started doing triathlon last year and the swim leg was holding me back. Brian spent four sessions working on my open-water technique and breathing. My swim split dropped significantly at my next race. Really structured, really effective coaching.”
Transparent Pricing
Clear, Simple Pricing.
What's included
Everything You Need.
£110 is the full cost of your lesson. Brian arrives at your St John's Wood or Maida Vale pool fully equipped. No extras, no hidden fees, no catch.
The Process
Simple to Get Started.
Submit Your Enquiry
Fill in the short form — under 2 minutes. Tell us about your swimmer, your pool in St John's Wood or Maida Vale, and your preferred schedule. No commitment at this stage.
Brian Replies Within 24 Hours
Usually the same day. He confirms availability, answers any questions about your pool or swimmer's needs, and arranges your first lesson date and time directly with you.
Your Coach Arrives
Brian arrives at your NW8 or W9 pool fully equipped. Every first lesson begins with a brief assessment so the entire programme is tailored precisely to your swimmer from the start.
Common Questions
St John's Wood FAQ.
Ready to Book in St John's Wood?
Expert coaching at your pool. Brian replies within 24 hours.